The first 90 days
Live in thirty days. Compounding by ninety.
No discovery phase that bills for three months before anything ships.
| Window | What we do | What exists at the end |
|---|---|---|
| Window | What we doMap your market and your buyers. Audit where your brand is missing — search, AI answers, social, inbox. Agree the messaging. Build and launch the first systems. | What exists at the endA visibility audit, agreed messaging, and the first systems running |
| Window | What we doLayer in intent and trigger signals. Expand coverage across disciplines. Start optimising against real numbers rather than assumptions. | What exists at the endBroader coverage and the first month of real data |
| Window | What we doConnect the systems to each other. Automate the repeatable work. Set the reporting your board will see. Hand over what your team should own. | What exists at the endAutomated reporting, documented systems, a benchmarked baseline |
After ninety days the work compounds. Visibility built in month two is still earning in month nine, which is the difference between marketing that accumulates and marketing that resets every quarter.