38% Lower CPA on Paid Media
How daily AI-driven paid media optimisation cut acquisition cost by more than a third while freeing up budget for scale.
Before CMOH!
The company was spending €25,000/month on Google and LinkedIn Ads with a previous agency. CPA was €340 per qualified lead — too high to make the economics work.
Campaigns were reviewed monthly, meaning wasted spend ran for weeks before anyone caught it. Creative was rarely refreshed.
What We Built
Replaced the agency with CMOH!'s PPC service + PPC Optimizer Agent. The agent monitors campaigns daily — pausing underperformers, reallocating budget to winners, and flagging anomalies before they compound.
Monthly human strategy review layered on top. Creative refreshed bi-weekly using Content Creator Agent output.
The Numbers
"The agent caught a broken landing page on day 2 that would have burned €8,000 before our old agency's monthly review."
The Stack
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